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Loyalty Changes as of June 1, 2019:

  • Your accrued points will determine the exclusive deals and offers you receive via email throughout the year.
  • You will get 1 point for every $1 spent at any University Book Store location or online.
  • Starting June 1, points will no longer be redeemable for egift cards.
    (Until June 1, you may redeem your existing available points for an egift card or choose to keep your points.)
  • Points will no longer expire.
  • Contact [email protected] with questions.

Earn rewards for being a Loyal Badger

The University Book Store Loyalty program is our way of rewarding loyal fans, students and customers. Join today and you can start earning points for every purchase you make, in store and online at Redeem your points online for free gift cards!

Already a customer

Not a current customer?

How It Works:

  • You Earn 1 point for every $2 you spend on University Book Store merchandise. Points can be earned in store or online at
  • It’s free to join! You can register online here or in store at any register. You will be able to accrue points online immediately after sign up.
  • Earn points with every purchase you make!
    • For online purchases, make sure you are logged in to your account before you check out. When logged in your points will accrue automatically. Guest check out does not record points
    • For in store purchases, tell the clerk your Loyalty Number at the beginning of your purchase.
  • Redeem your points online for a gift card.
Points Earned Gift Card
350 $5
550 $10
800 $15
1050 $20
2000 $40

The Details:

  • Points can only be earned on personal purchases. Department charges do not earn points.
  • Points are available for redemption 30 days after your purchase.
  • Your points remain active for 365 days. You will receive an email notification if you have points nearing the expiration date.
  • If you return merchandise earned points will be deducted.

How to Redeem Points:
Log in to your account here and click the View Loyalty Account Information link to view and redeem your points.

Q: What is the University Book Store Loyalty program?

The University Book Store Loyalty program is our way of rewarding loyal fans, students and customers. You can earn points online at for every purchase you make.

Q: When are my Loyalty points posted?

In most cases your points will be posted within 24-72 hours from your purchase.

Q: How do I know how many points I have?

To see your current point balance, log in at Your points balance and history of purchases is shown under the link “View Loyalty Account Information”.

Q: How do I request credit for missing points?

If you notice a purchase not recorded in your Loyalty account and still have the receipt or proof of purchase we can add your points to your account manually. Please contact us at [email protected] to start this process.

Q: When can I redeem my points?

Your points are available to use 30 days after the date you accrued them. The University Book Store has a 30 day return policy, and points are inactive during that period to allow you to return any item necessary and still maintain your Loyalty balance above a 0 balance.

Q: How long can I save up points?

You can save up for a reward as long as your points are active. Points expire 365 days from the date of purchase. You will receive an email when your points are nearing the end of their active period.

Q: Can I link my family's Loyalty memberships?

Yes. We can create a family account for you. Please email us at [email protected] to start this process.
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The University Book Store Contact Details:
Main address: 711 State St 53703 Madison, WI ,
Tel:608-257-3784, Facebook Twitter Pinterest Instagram Snapchat